own a body fit training

Founded in 2017 in Melbourne, Australia by fitness industry veteran Cameron Falloon, Body Fit Training (BFT) offers a community-based 50-minute functional training and strength-based program across 13 workouts. BFT uses science and technology-based training techniques to drive individual member health goals in an inclusive, coach-led group environment. By combining cardio with resistance programs, members benefit from training a different energy system and different muscle types every day to diversify movement patterns that aim to reduce fat and create lean muscle. Members get the very best, most effective workout by learning how to fully utilize the best-in-class equipment BFT offers, from barbells, squat racks, kettlebells, slamballs, plyometric boxes, and battle ropes, to resistance bands, Concept 2 SkiErg’s, RowErgs, and bikes.

why BFT?

With more than 300 studios open across the globe, Body Fit Training is an internationally recognized fitness brand with proven success of its science and technology-based functional & strength-based training in Australia, New Zealand, Singapore, and the US. Voted Top Franchise of the Year in BFT’s origin region, Asia Pacific, BFT is delivering a need in the marketplace: a workout with more than just scattered programming & results that is also a welcoming, inclusive, motivating, and safe space.

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the bft benefits

Internationally Recognized Brand

BFT’s highly effective functional training program and franchise model has led to widespread success across four countries - and we’re just getting started! First to market and area development opportunities are available across major US markets.

Smart Investment

Enjoy a low-cost entry, a recurring revenue model, strong EBITDA margins, and the confidence in our team that has decades of experience in fitness franchising.

Science-Based Approach

Our program uses proven scientifically validated training methodologies to develop our 14 varied programs into 8-week progressive training blocks. The foundation of each training block uses validated principles of periodization and progressive overload to provide BFT members with the best chance to achieve their health and fitness goals.

Executive Model

Our franchise model provides a completely scalable business, allowing you to determine your own success. Leverage development costs and national vendor relationships to launch your studio successfully.

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BFT support

Comprehensive training and extensive ongoing support is pivotal for your success as a BFT Franchise Owner.

REAL ESTATE

Comprehensive training and extensive ongoing support is pivotal for your success as a BFT Franchise Owner.

Construction & Design

We'll guide you through the entire buildout process from approved layout and general construction, to interior design, music and technology - delivering a curated and immersive studio experience for your members.

Sales

Enjoy comprehensive & ongoing sales training, monthly calls & expert guidance from pre-sale through to Grand Opening & into sustainability.

Recruitment

Receive assistance hiring the most qualified coaches, general managers, and sales team.

Marketing

The minute you execute your LOI, the marketing of your studio begins, with personalized support to ensure you generate maximum leads.

Financials

Minimum Cash Required: $250,000

Net Worth Required: $500,000

Total Investment: $509,836 - $1,204,045

*Please see Item 7 of the 2024 BFT FDD for explanatory notes and details.

Group 1387

Body Fit Training is part of the Xponential Fitness family of brands, the curator of leading fitness & wellness brands across every vertical in boutique fitness. With decades of fitness and franchising experience across our team, Xponential Fitness has the resources and network to ensure continued growth and support for our franchise owners.

3,200+

STUDIOS OPEN

6,200+

LICENSES AWARDED

49

STATES

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Request more information on bringing the BFT experience in your community.

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